About us
At OnlineCasino.co.uk, we are dedicated to helping you find the best gambling platforms in the UK. Our writers are iGaming industry experts, providing all the information you need to find somewhere safe and fun to play online.
Our mission
Our aim is to empower our readers to make smart gambling decisions. We are here to share our wealth of knowledge and expertise and provide valuable insights that will ultimately enrich your online casino experience.
We strive to be more than just a trusted resource, but the go-to brand for all things gambling in the UK.
Our brand values
Players come first: Our team is committed to providing a top-notch experience that caters to the diverse needs of players. We listen to your feedback and conduct user research to find out what you’re looking for in an online casino.
Share expertise: Our team of expert writers and reviewers have years of experience in the iGaming industry. They know exactly what to look for when it comes to finding the best online casino sites.
Earn your trust: We strive to earn and maintain your trust by delivering accurate, data-driven information and only recommending sites that we know are safe. We understand the importance of transparency, fairness and reliability in the online gambling world.
Maintain independence: Providing an objective perspective is very important to us. Our experts conduct independent research to deliver unbiased and trustworthy recommendations.
Who we are
We are proud to introduce you to our exceptional team of industry experts. Each member of our team brings their own valuable knowledge and online casino experience to the table.
Lauren has been working in the iGaming industry for several years. She has considerable experience writing about the gambling industry, covering different markets, including the UK. Lauren enjoys playing blackjack or trying out the latest slot games in her spare time.
Alexandra is a writer and reviewer based in London. She has worked for renowned online sportsbooks and casinos such as Ladbrokes. She is passionate about discovering the next big thing in online gambling and always has an eye out for new brands, casino games and slots that are set to take the world by storm.
Simon is a highly experienced iGaming and casino writer who runs Magic Word Media, a well-respected authority in the world of online casinos. Having also previously worked as a journalist, he specialises in producing detailed yet easy to understand content to help casino players from across the globe.
Art is a UK-based casino expert with over 10 years’ experience writing about online gambling. From in-depth reviews of top gambling sites to the best payment methods to use for your next deposit, his extensive research and knowledge cover multiple topics.
Our editorial process
We aim to provide our readers with accurate and trustworthy research on the online gambling industry to help them choose somewhere to play. Our site is completely free to access, and we take care to safeguard our readers’ data per our privacy policy.
While we are an independent comparison site, we do receive a fee for promoting certain brands on our site. However, our opinions and ratings remain unbiased and objective. We only endorse online casinos and betting sites that meet our high standards and fulfil specific criteria, as outlined below.
What we look for in online casinos
We have signed up and played at all the online casinos featured on our site to evaluate their strengths and weaknesses. We have a list of criteria to help us in ranking online casino sites and distinguish the best from the worst.
This hands-on approach also helps us in finding sites that stand out based on certain criteria, for instance having the best mobile experience or the best game variety, so that we can find the perfect casino based on your individual preferences. Here are the key factors we consider:
Bonuses & promos
Our objective is to help you find the most attractive casino bonuses and offers. We check the fine print to ensure wagering requirements and T&Cs are fair and reasonable. Our top-rated sites will provide frequent bonuses for new and existing players, from welcome offers to free spins and no deposit bonuses.
Payment options
We sign up and make deposits at sites to ensure that the process is straightforward, safe and convenient. The best UK real money casinos will provide a range of secure payment options, including debit cards, e-wallets and digital wallets, and offer fast withdrawals.
Safety & support
Any site we recommend must hold a valid licence from the Gambling Commission (UKGC). To obtain this licence, casinos must adhere to strict standards of fairness, responsible gambling and security. We also expect sites to have robust security measures in place, such as SSL encryption and firewalls, and to offer 24/7 support via multiple channels, including email, phone, live chat and social media.
Industry reputation
We care what you think, which is why we study players’ feedback and reviews for valuable insights into casinos that have had positive or negative critique online.
Mobile experience
As mobile gambling is hugely popular in the UK, we test out gambling platforms on mobile devices, too. Casinos that offer both mobile-optimised sites and downloadable apps for iOS and Android rank highly on our list.
Game selection & software
The whole point of playing at a casino is to have fun, and you’re not going to do that if the game selection is poor. We focus on casinos that offer a diverse selection of top-quality games from leading software providers, covering slots, table games and live casino, and are constantly updating their portfolio so you’re always entertained.
Unique features
The best gambling sites will strive to set themselves apart from the competition by offering unique and bespoke features, from rewarding loyalty programmes to exciting competitions.
Our star rating system
You may already be familiar with our star rating system. But to give you a better understanding, we’ve broken down what each rating means:
You’re guaranteed an unparalleled gaming experience at our five-star sites, as they exceed our strict standards in all areas, from bonuses and game variety to payment options and customer support.
These sites fulfil most of our criteria, offering great games, support and banking, but may have just missed the mark in one or two areas.
These sites meet our safety and trust requirements but lack several features that could enhance your playing experience.
We wouldn’t recommend playing on a site with this rating. You’ll probably find limited offerings, and we can’t guarantee your safety either.
This rating says it all – you shouldn’t play at these sites.
Play responsibly
We believe that gambling should be an entertaining pastime, so we emphasise the importance of playing responsibly and within your financial means. Every site we recommend promotes responsible gambling and has tools in place to protect and support players so that gambling practices do not get out of hand.
Furthermore, we offer helpful resources and advice on our dedicated responsible gambling page should you be concerned about yourself or a loved one.
How to reach us
Our team is always on hand to provide you with help and support. Get in touch via email today if you have a query or issue.
